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A Little Mystery Can Make All the Difference

In Blog by Roberto Forzoni

Most events today are beautifully organised. The lighting is perfect. The food is exceptional. The speeches are polished. The room looks spectacular. And yet, something is often missing, a moment no one expects. A moment where the entire room suddenly leans in… and strangers start talking to each other. Where people laugh, and question reality. In other words, a little …

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What Do Magic and High Performance Have in Common?

In Blog by Roberto Forzoni

What do Premier League football, Grand Slam tennis, boardroom leadership and close-up magic all have in common? Pressure. Perception. And performance when it matters most. Over the past 30 years, I’ve been privileged to work as a performance psychologist with elite athletes, world champions and senior leadership teams. At the same time, I’ve built a parallel career as a mind-reading …

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Are You A Sceptic?

In Blog by Roberto Forzoni

You don’t have to believe in magic. In fact, scepticism is welcome. Some of the strongest reactions I see at events come from the people who begin the evening with folded arms, raised eyebrows and a quiet determination not to be impressed. The analysts. The engineers. The CEOs who have “seen it all before”. And that is precisely where the …

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Why Magic Still Works in 2026

In Blog by Roberto Forzoni

In a modern world of constant notifications, scrolling thumbs, and AI-generated everything, here’s something surprising in 2026: Magic still stops people in their tracks. Not because it’s nostalgic, or old-fashioned. But because it’s real, live, and happening right in front of you. In 2026, we are more digitally connected than ever, and yet attention has never been harder to earn. …

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Magic for People Who Think They’ve Seen It All

In Blog by Roberto Forzoni

You’ve hosted the champagne receptions.And… you’ve booked the bands, the speakers and the entertainers.And… you’ve seen good magic… and probably a lot of predictable magic too. I offer something for the moments when you want something genuinely different. Magic for People Who Think They’ve Seen It All isn’t about big boxes or obvious effects. It’s about quiet astonishment. The kind …

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Imagine Reactions Like This at Your Event…

In Blog by Roberto Forzoni

I wanted to share a very short clip with you – just a few seconds, but it captures true reactions from people who have seen my magic. 👉 Watch the video here: https://youtube.com/shorts/Su3ghbV8EAg Those reactions are completely real. No actors. No plants. No second takes. Just people experiencing something genuinely unexpected, surprising, and impossible to explain. This is exactly what …

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2026 Possibilities

In Blog by Roberto Forzoni

Happy New Year I hope 2026 has started well for you. Whether you’re straight back into work, working on manifesting and drawing up your vision board, or already debating if dry January is going to be successful, 2026 is beaming with possibility. As I look back on 2025, I feel incredibly grateful. It was a fantastic year of magic and …

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An Invitation to Experience a Little Wonder Before Christmas

In Blog by Roberto Forzoni

As we step into the festive season – the busiest and most magical time of the year – I wanted to extend a personal invitation. Over the coming weeks, I’ll be performing live at The Ned in London. Guests regularly describe the experience as astonishing, mind-blowing, and unlike anything they’ve ever seen. If you’ve ever wondered what true close-up magic …

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Can You Guess The Line?

In Blog by Roberto Forzoni

I’ve just shared a new video on Instagram that people are buzzing about. In the video, I ask two guests to think of any line they like from the iconic film, Forrest Gump, chosen randomly. No clues. No prompts. Just their thoughts. And yet… I reveal exactly what’s in their minds. Their reactions say it all – disbelief, laughter, shock, …

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Back from India – And Magic Bookings Are Filling Up Fast!

In Blog by Roberto Forzoni

I’ve just returned from an inspiring trip to Bangalore, India, where I was invited to deliver a high-impact corporate keynote on performance, leadership, and the psychology of effective teamwork. It was a privilege to work with a global organisation committed to growth, innovation, and unlocking the potential of their people. The energy in the room was electric, and it reminded …