The Ned Magician Roberto Forzoni

In Blog by Roberto Forzoni

Loving The Ned and being Resident magican

Enchantment at The Ned: A Magical Journey Through London’s Premier Venue

A Magical Home at The Ned

Nestled in the heart of London, The Ned is not just a venue; it’s an experience. An extraordinary place that marries luxury with a vibrant social scene, The Ned has been my professional home for the past four years. As the resident magician, I’ve enjoyed bringing wonder and delight to countless guests.

The Ned: Where History Meets Modern Luxury

Housed in the former Midland Bank building, The Ned is a masterpiece of architectural beauty. Its grand columns and intricate ceilings make it feel like stepping into a different era. The history of the building blends seamlessly with its modern luxuries, creating a nostalgic and contemporary ambience.

The Magic of The Ned

Working as the resident magician at The Ned has been an honour and a thrill. I weave through the elegant spaces each evening, performing close-up magic that leaves guests in awe. Whether it’s an intimate gathering in one of the cosy corners or a bustling event in the grand hall, my magic adds a unique sparkle to the sophisticated environment.

Meeting Extraordinary People

The Ned attracts a diverse and vibrant crowd. Over the years, I’ve had the privilege of meeting various fascinating people—from local Londoners to international visitors. Each interaction is a new story and an opportunity to share a moment of wonder. The smiles and gasps of astonishment are what fuel my passion for magic.

Crafting Unforgettable Experiences

Magic at The Ned is more than just tricks; it’s about creating unforgettable experiences. The close-up nature of my performances allows for personal interactions, making each moment unique and special. It’s about connection, surprise, and the joy of the unexpected. Guests often leave with a sense of wonder that stays with them long after they’ve departed.

A Place of Pride

Being a part of The Ned family is a source of immense pride for me. The support and enthusiasm of the staff, combined with the appreciative and engaged audience, create an environment where magic thrives. The Ned is not just a workplace; it’s a community that celebrates creativity and excellence.

Looking to the Future

As I continue my journey at The Ned, I am excited about the future. With each new guest, there is an opportunity to craft more magical memories and elevate the art of close-up magic to new heights. I look forward to many more years of enchanting performances and extraordinary encounters at this remarkable venue.


The Ned in London is a testament to the power of blending history with modernity, luxury with warmth, and reality with magic. For the past four years, I have been privileged to be a part of this exceptional place, bringing magic to life for its wonderful guests. Here’s to many more years of wonder and enchantment at The Ned!

By sharing my experiences and the enchanting atmosphere of The Ned, I hope to give you a glimpse into the extraordinary world I am proud to be a part of. If you ever find yourself at The Ned, look out for me—I promise a magical experience you won’t forget.

#theNedMagician #Roberto Forzoni